"I launched Sarah Alexis because the pieces I wanted didn't exist. I was searching for elevated, classic clothing that still felt fresh and interesting, but they were hard to find. I was tired of choosing between throwaway trends and safe basics. I wanted hero pieces that could be styled a dozen ways and still feel special years later.

After 10 years as a designer in the apparel industry, I realized no one was going to create those pieces unless I did it myself. So I moved to Charleston and launched Sarah Alexis. Inspired by the city's sophisticated Southern charm, I envisioned a brand that was elegant without being stuffy, and known for pieces that you'll reach for year after year."